Logo
Basic logo
This is the preferred application on a light background.
Logo symbol
Inverted logo
Inverted logo symbol
Logo spacing
The logo is designed to be simple and graphically clean. So please, let it breathe.
The minimum required empty space around the Kiwi.com logo is equal to the O in the logo.
Logo size
Logos used online should be at least 32 pixels high.
Favicons
Brand color
These are the basic palette colors. See more about using color including the entire Orbit palette, guidelines on color use, and how the Orbit design tokens enable synchronization of any color changes.
Product color
Cloud
Ink
Green
Red
Orange
Blue
Offline usage
Do you need a color for a marketing booth? Or stickers?
The best way to ensure alignment with the Kiwi.com brand color in print assets is to use Pantone or CMYK.
| Color type | Value |
|---|---|
| Pantone color | Pantone 3275 |
| RAL color | RAL 170 60 40 (Persian green) |
| CMYK color | CMYK(93,0,57,0) |
Remember to maintain at least the minimum logo size.
Typography
See our basic guidelines for typography.